Podcasts are a great way for your market to learn more about what you do and get more involved, and are growing rapidly in popularity.
They are short audio programs which can be listened to or downloaded onto a mobile phone. It is estimated that in the UK today (2019), there are 6 million people listening to podcasts weekly! (you’re probably listening to this as a podcast as you read!)
Podcasts are also a brilliant way of expanding your visibility, as people can search for a subject of interest on podcasting platforms such as iTunes, YouTube, Spotify, Stitcher and many more. On these platforms, they can also ‘subscribe’ and be sent the latest episodes automatically.
People will often listen to a podcast while commuting, and they can be any length from 5 mins up to an hour, as long as the content is engaging and worth listening to for the duration of the episode.
We can record, edit and produce podcasts in our own studio in St Albans, where you can interview guests remotely (using telephone, skype etc), record your own thoughts and subjects in a relaxed atmosphere.
We can provide coaching on microphone and speech techniques and can also help with setting up your podcast feed and adding it to your website and other podcast platforms such as iTunes, Stitcher and so on.
We can also create videos from your podcasts by adding relevant images and upload them to your YouTube channel, for further organic search expansion.
Listen to these excerpts that we have produced for our clients.